A value-added service (VAS) is popular as a telecommunications industry term for non-core services or, in short, all services beyond standard voice calls and fax transmissions but, it can be used in ANY service industry (eg. Web 2.0) for the services providers provide for no cost to promote their main service business.
In telecommunication industry on a conceptual level, value-added services add value to the standard service offering, spurring the subscriber to use their phone more and allowing the operator to drive up their ARPU. For mobile phones, while technologies like SMS, MMS and GPRS are usually considered value-added services, a distinction may also be made between standard (peer-to-peer) content and premium-charged content.
Value added services are supplied either in-house by the mobile network operator themselves or by a third-party value-added service provider (VASP), also known as a content provider (CP). VASPs typically connect to the operator using protocols like Short message peer-to-peer protocol (SMPP), connecting either directly to the short message service centre (SMSC) or, increasingly, to a messaging gateway that allows the operator to control and charge of the content better.
Telecommunication is the assisted transmission of signals over a distance for the purpose of communication. In earlier times, this may have involved the use of smoke signals, drums, semaphore, flags, Morse Code, or heliograph. In modern times, telecommunication typically involves the use of electronic transmitters such as the telephone, television, radio or computer.
Early inventors in the field of telecommunication include Alexander Graham Bell, Guglielmo Marconi and John Logie Baird. Telecommunication is an important part of the world economy and the telecommunication industry’s contribution was estimated to be dollar 1.2 trillion in 2006.
The process of becoming a mobile network operator within a country usually begins by acquiring a radio spectrum license from the government. The precise spectrum obtained does depend on the type of mobile phone technology the operator intends to deploy. For example, a Global System for Mobile Communications (GSM) network will require a GSM frequency range.
The government may allocate spectrum using whichever method it chooses, although the most common method is an auction. Recent allocation of 3G and WiMax licenses in Europe have been auctioned. VANs are public networks that add value to the basic communication provided by common carriers by offering specialized services such as access to commercial data bases,E-mail and video conferencing. BSNL broadband is an example of a VAN. VANs present an attraction for companies that exploit the benefits of telecommunication without any major investment.
A value-added network (VAN) is a hosted service offering that acts as an intermediary between business partners sharing standards based or proprietary data via shared business processes. VANs traditionally transmitted data formatted as Electronic Data Interchange (EDI) but increasingly they also transmit data formatted as XML and Binary.
VANs usually service a given vertical or industry and provide value-added services such as data transformation between formats (EDI XML, EDI-EDI, etc.)At one extreme a VAN hosts only horizontal business-to-business (B2B) application integration services, hosting general purpose integration services for any process or industry.
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