Teleseminars are a great way to get your message through all of the marketing noise and heard by your target market. This marketing strategy allows you to connect with your target market in a way that no other online methods can do. In order for teleseminars to be effective however, you will need to make sure you use a service that will suit your needs so you can achieve your purpose.
Step 1. Determine the Target Market
If your target market is very tech-savvy, then you can choose a service that allows the caller to control some of the functions of the call, such as muting themselves, or adjusting their volume. This is a very small market that deals with callers who are "teleseminar attendee experts." If your target market consists of individuals that don’t attend teleseminars on a regular basis, you can’t really depend upon your listeners to necessarily mute themselves or control their volume. In this case, you will want a service where you can control these things on your end and don’t have to worry about the sophistication of your audience
Step 2. Determine Your Teleseminar Format
Is your teleseminar going to have guest or will it just be you as the only presenter/host? If your are the sole presenter, then calling in several minutes before the call starts is usually enough to guarantee you can get on the call. That way, if all the lines are full, you are already on the bridge line.
If you plan to have more than one presenter and you want to make sure all of them are able to call in, then you will want to get a bridge line that doesn’t limit the number of hosts/guest calling no matter how full the teleconference is. In most cases, the hosts, or presenters call in through another phone number than the participants, but that still counts as part of the number of total callers on the teleseminar. Unless the teleconference service doesn’t limit the number of hosts or presenters on the call, a presenter that is late calling in may not be able to get on the call.
Step 3. Determine If You Are Recording the Call
If you want to record the teleseminar so you can make a product out of the teleseminar, then you will want to have sophisticated recording capabilities. You will need a type of service that will allow you to control the quality of the recording, such as voice and eliminating background noise. This way, you won’t waste your time, or the guests time if there are any guests. The recording controls should be simple to use as well and also clearly indicate when the conference call is being recorded. There is nothing more frustrating than having a great teleseminar only to find out that it was never recorded.
To have a well-run teleclass, you will need a teleseminar service that will support your general needs and help you achieve your goals. In order to select a service that will fit your needs, you will need to know your target market, the type of teleclass you are going to have as well as if you are going to record your teleseminar or not. When you have completed the 3 steps, you will be able to easily choose a teleseminar service that can powerfully serve your needs. The catch is to choose one that can meet ALL of your needs!
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Article Source: 3 Steps To Choosing A Great Teleseminar Service